Twitter is introducing a new program that will enable users to monetize videos they post on Twitter. The program is quite attractive with a 70/30 revenue split in favor if the user, and the program is also non-exclusive. This will provide real incentives for celebrities and others with large Twitter followings to use Twitter for their videos along with YouTube and other platforms. Maybe the Twitter brass is finally figuring out how to monetize their users.
Mary Meeker’s latest report has generated a lot of buzz as she points out how Internet growth is slowing, which has significant ramifications for parts of this industry such as smartphone sales.
While this saturation means certain aspects of the Internet market are maturing, it also points to the reality that the connectivity of the modern world. The prevalence Internet infrastructure is affecting many other industries and cultures as connectivity alters things such as our politics along with countless businesses.
Give Mark Zuckerberg credit – he realized Facebook was behind when it came to mobile and he forced his company to adapt quickly. It’s reminiscent of Bill Gates coming to terms with the web back in the 90s.
There’s been plenty of hot air lately over the notion of whether we have another tech bubble on our hands. Like most topics these days, much of this is driven by the need to talk about something to fill airtime and drive clicks.
Did you capitalize on Brian Hoyer starting for the Cleveland Browns once Brandon Weeden got hurt? Or have you been riding Peyton Manning’s incredible performances so far this season. You might think I’m referring to typical conversations for fantasy football, but with the explosion of daily fantasy sports games, millions of dollars are legally changing hands as websites and now even apps try to capitalize on these games of skill. This has completely changed the landscape of sports betting as players now have the option of risking cash on daily fantasy games as opposed to the traditional method of picking games against the spread. Now with SideDraft being added to the Apple app store we might see the games become even more popular.
The key revolves around the notion that picking lineups in a fantasy game makes these games “skill” games that are not prohibited by various state and federal laws. With the popularity of fantasy football and other sports, these new sites just add the cash element and suddenly we have a new niche exploding around the web. The key difference from a game point of view is that you pick different players each week, so you’re not stuck with a crappy like regular fantasy football if you have a bad draft or have key injuries on your roster.
Most of these games have salary cap of course, so you’ll pay a price for using Manning or someone like Adrian Peterson. The key is finding cheap bargains who can have big games, like Hoyer of course. Even veterans like Philip Rivers of the San Diego Chargers can help you win, as he’s having a huge year but wasn’t in great demand in typical fantasy leagues.
These games can be just as addicting as regular gambling or regular fantasy football, so the popularity isn’t surprising. I am surprised however that some lawmakers have tried to stop everyone from having so much fun.