The video revolution on Facebook and other social media platforms is a pretty big deal, as viewing habits are clearly changing. But the full extent of this may be exaggerated a bit now that we know Facebook has overstated the amount of time viewers spend on videos.
The conversation above explains fairly well the issue regarding how video views were counted. This alone seems to be a minor issue.
But it does call into question how fast video will overtake other uses for social media.
Twitter is introducing a new program that will enable users to monetize videos they post on Twitter. The program is quite attractive with a 70/30 revenue split in favor if the user, and the program is also non-exclusive. This will provide real incentives for celebrities and others with large Twitter followings to use Twitter for their videos along with YouTube and other platforms. Maybe the Twitter brass is finally figuring out how to monetize their users.
Mark Zuckerberg has announced the new Facebook phone as you can see in the video above. The phone will be based on Android but it will be laid out differently with the home page of the phone being devoted to people rather than apps.
Let’s see if this takes off. Not everyone wants the world to see who is on their Facebook “favorites” list on their phone home page. I can see plenty of drama with girlfriends, etc.