I have to admit that I finally saw this promo video today, but it now appears that Google Glass will cost less than $1,500, so expect to see these things everywhere. It’s a pretty fair price for what looks like a revolutionary gadget. I think Steve Jobs would be proud, and of course pissed that Apple didn’t come up with this.
Google shares got rocked today when poor earnings numbers were prematurely released. Trading had to be halted but the bloodbath would have happened regardless, though many investors were caught off guard of course.
I have no idea why Google missed earnings numbers, but I can say that they need a serious lesson in customer service. Google has treated its Adsense partners with contempt, and if Microsoft wasn’t incompetent, Google would be losing even more business.
I went to my Google Plus account today and noticed that they’ve made some changes to the layout. I haven’t explored all the new functions yet, but the service still has serious problems regarding how users post links. It’s still not as user friendly as Facebook, where you can edit the photo that appears and edit the text as well. Google+ still seems archaic in that area, and it’s another reason why it’s lagging so much in popularity.
Has Google Search been going downhill? That’s the argument in this article on TPM.
The Huffington Post sold for $315 to AOL this week, and Demand Media recently completed an IPO. In many ways, these events validate the strategy of gaming the system. Google is a beast that can be gamed, and both these operations did it very well.
HuffPo is notorious for hysterical headlines and their lefty slant, but they were also very well organized and filled a void in the marketplace. In many ways they deserve their success. But, a big part of their success has to do with gaming Google’s search results. Their editors find interesting stories, do a post on it with a link back, but HuffPo usually gets all the search traffic. The other sites usually don’t complain, because links from HuffPo provide really good traffic as well.
Demand Media also fills a void, as they use their own algorithm to find potential search results that need to be filled with content. Then they pay know-nothing writers (well, I guess some of them know what they are writing about) to create a short article covering the topic. AOL is even trying to copy the strategy. Many now refer to sites like Demand Media as content mills, and Google might be addressing the issue, but Demand Media has already scored their IPO and Google’s search results are littered with lame content at the top.
Gaming the system pays.